21st August 2009.

Hello junk readers August is already here and not long now till FFX, and QTs latest movie The Inglourious Basterds has arrived.

With the premiere of Basterds in Leicester square at the tail end of July the square was quite literally full of basterds,the posters and promo boards I mean but go looking for any basterds in your local multiplex or independent cinema and It might just be a different story?

You have to hand it to universal for backing and promoting a film about killing Nazis, and using Nazi icons and images in their artwork, a brave decision and one almost of the bygone years of Nazi exploitation movies from the 70s.

Take a look at the artwork of Valkyrie from 20th century fox and you will be struggling to find anything in the artwork that suggests any Nazi symbolism infact the posters look more like oceans 11 than a plot to kill Hitler, fox plays safe universal takes risks.

But is It a risk that will pay off?

The days of exploitation don’t sit well together next to the clean sanitised Harry Potter multiplex images of modern day convenient family cinema.

In a summer of children’s movies and hordes of kids with their parents, cinemas have to play it safe, with cinema chains not being able to display posters or banners or if they are then the word basterds will be covered over or obscured, it’s a sad day for adult cinema indeed.

Untill next time

Nicola.

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